She is a multi-hyphenate experience
OOO, IS THAT INTRIGUING?
This little piggy 🐷 went to market 🧺 — and so should your ideas. Explore some of my ventures below, and book me if you’d like to build your own.
Product Design Studio
I created a studio for underrepresented founders looking to build a stand-out brand or product (or improve on one) for positioning and future scale.
B2B SaaS
I created software for first-time home buyers looking to navigate their journey, empowered by AI. No referrals, just unbiased advice and guidance.
Personal Care E-Commerce
I created a personal care brand for your backside, rooted in traditional Southern herbalism and focused on holistic lifestyle changes.
Why other founders & multi-hyphenates trust me.
I've built enough things to know that pretty isn't the hard part.
The hard part is mapping out where you are, where you want to be, and strategically planning how the middle can look and feel a lot less messy. That's where my 10+ year UX background comes in 💅🏾 — to serve as the foundation of business and design before the aesthetics. Years of being a Senior Product Designer for startups and enterprise companies taught me how to think through clarity, flow, trust, and decision-making — both for you and your audience. Whether we're building a brand, a website, or an app, my goal is always the same: helping your ideas make sense, then make money.
Brand
Clarity
* Rolls up sleeves *
Ready to get to work? Brand Clarity is designed for entrepreneurs and creatives who want a brand (we’re talking your whole business, not just a logo) that feels intentional, aligned, and unmistakably theirs. Whether you’re refining what exists or building from the ground up, these engagements focus on direction, decision-making, and the behind-the-scenes foundations that help a business run more smoothly.
Clarify
BRAND IDENTITY DESIGN
For those who already have a brand or offer, but the visuals and story haven’t fully caught up yet. ✨
This service focuses on turning your “it’s kind of all over the place” brand into a clear, cohesive identity system. We’ll refine your positioning, sharpen your narrative, and design a visual world that actually feels like you. Clarify is how we make showing up online feel more exciting and less overwhelming.
Launch
BRAND IDENTITY + WEB DESIGN
For those starting something new and wanting to get past it being just an idea in your notes app. 🚀
This service combines brand strategy, naming support, visual identity, and (of course) a launch‑ready website. We’ll define what this new thing is, build out the full brand world around it, and get you live online. Launch is where we take your brand from “figuring it out” to being ready to be seen.
Expand
MULTI-HYPHENATE BRAND + WEB ECOSYSTEM
For multi‑hyphenates with a growing constellation of offers, projects, and sub‑brands that don’t quite feel like they’re in the same universe yet. 💫
This custom service zooms out to map your entire ecosystem, then creates a connected brand structure and visual system across your core brand and key offshoots. Expand is where alignment enters the chat and feels less like juggling fifteen tabs.